Since 2008
Client
DFT Instruments
What we did
Industry
Coating Thickness Gauges
Overview
DFT Instruments are a leading provider of Coating Thickness Gauges and Paint Test Instruments, serving clients across a wide range of industries. They first approached us in 2008, looking to build a stronger online presence and generate results through search marketing.
Since then, DFT has become one of our longest-standing clients, benefitting from ongoing website design, SEO, hosting, and marketing support.
NEW RESPONSIVE WEBSITE DESIGN
The Challenge
When DFT came to us, they faced several challenges:
- A limited online presence and poor search visibility.
- An outdated website that did not reflect the company’s technical expertise.
- Lack of reliable hosting, with inconsistent performance.
- A need for content and marketing materials to clearly communicate their product offering.
- Long-term support to keep their digital presence modern and effective.
Our Solution
We provided a full-service solution designed to strengthen DFT’s digital presence:
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SEO Campaign (2008–Present) – Launched an organic search campaign, achieving first-page Google listings for all relevant industry keywords in just three months. We continue to run targeted SEO campaigns to maintain strong visibility.
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Website Design & Development – We have designed and redeveloped the DFT website multiple times since 2008, with the most recent redesign in 2023 delivering a modern, fast, and professional platform.
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Managed Hosting & Maintenance – Migrated DFT onto our UK-based managed hosting platform, ensuring speed, reliability, and security. They are also on our maintenance plan, keeping the site updated and protected.
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Content Writing – Produced technical yet accessible content for their website, optimised for both users and search engines.
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Design & Print – Provided creative design and print support, ensuring brand consistency across both digital and offline materials.
Results
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Fast SEO Wins – First-page rankings achieved within three months, generating immediate visibility.
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Long-Term Growth – Continuous SEO ensures DFT remain highly competitive in their sector.
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Modern Digital Presence – Latest website redesign in 2023 has delivered improved performance and usability.
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Reliable Infrastructure – Managed hosting and maintenance guarantees security, speed, and peace of mind.
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Stronger Branding – Consistent digital and print materials reinforce their authority and professionalism.
Why It Matters
DFT’s portfolio case study highlights the value of a long-term digital partnership. By combining SEO, hosting, design, and ongoing marketing support, we have helped transform their business into a trusted and highly visible brand within their industry. With over 15 years of collaboration, DFT is a prime example of how consistent investment in digital marketing and infrastructure delivers lasting results.
Let’s start your digital journey. Complete the form or give us a call on 01727 624624 and we’ll show you how Alban Creative can help your business go from strength to strength.
